IT GETS LOUD
The rules are silly on purpose.
Must use a robot. Must make a sound. Must fit inside a pencil box. The stranger the rule, the harder the table laughs when somebody makes it work.
CARD GAME
₹699₹599
Idea Factory
You already have the ingredients. Make a company before the rest of the table guesses your three cards.
3–8 players15–20 minAge 10+132 cards
Ships in 3 to 5 days across India · UPI, cards and netbanking · Sealed box, replaced if it arrives damaged
TRY 10 SECONDS OF IT
Grandmother. Bored. Robot.
You already have the ingredients. Make a company before the rest of the table guesses your three cards.
Your turn. These 3 cards are yours. Invent a company that uses all 3, then pitch it in 2 sentences without saying any of the words printed on them.
WHOGrandmother
WHATFeels bored
HOWMust use a robot
2 minutes on the clock. The table guesses which 3 cards you had.
A talking book asks older people questions and records every answer. Their whole story becomes a book the family can keep.
WHEN YOU NEED MORE THAN 1 IDEA
Make 20. Keep the 1 everybody remembers.
Factory Mode drops the points. Flip 3 cards, set 2 minutes and write 3 ideas each. Bad ideas are welcome. They usually hide the useful one.
INSIDE THE BOX
3 components of an idea. 1,00,000+ combinations.
Every idea is a WHO, a WHAT and a HOW. Who has the problem, what the problem is, and the rule that makes solving it strange. Shuffle those 3 and the combinations run past 1,00,000.
HOW A ROUND WORKS
SECRET CARDS. VERY PUBLIC PITCH.
Set up takes about 30 seconds. The table does the rest.
Lay out 9
3 people, 3 problems and 3 strange rules go face up.
Get your secret
You receive one hidden card from each group. Nobody else knows the combination.
Pitch in 2 lines
Invent the company without saying the words printed on your cards.
Let them guess
Correct guesses score. The first player to 7 points wins.
THINK YOU HAVE BETTER IDEAS THAN THEM? PROVE IT.
